*I‘m not the biggest anime fan, some of you might think that’s absurd seeing is how this is a geek blog and my partner @Twitch plasters mostly anime or j/kpop on this here forum. Don’t get me wrong, I’m still a huge geek. I just choose to enthrall myself into other things like D&D, fighting games, hip hop, sports, NOT being socially awkward, and fashion.
Looking “anime” isn’t exactly a fashion compliment. Immediately, I think of obnoxious colors and power-dressing, probably in part thanks to the popularization of street wear and people taking pictures of Kogyaru’s like it’s the norm; Try starting a non-ironic fashion blog by taking pictures of girls walking out of a Hot Topic, see how that sticks. Obviously, just as anime is not all lolis, Fashion is not all Jeremy Scotts and in the past few years the relation between the two have accelerated, especially because kids these days are increasingly interested in the two. There was this German graphic Designer who plastered classic manga and popular video game characters in High Fashion logos.
Then There was the good people at Human Aliens, who outfitted DBZ and Naruto Characters in street wear…
ANYWAY there’s another collaboration that’s ongoing, which is much weirder in many respects – certainly creatively. A few years back, manga artist Hirohiko Araki – a shonen artist who has been drawing one of the longest running manga series, Jojo’s Bizarre Adventure. He loves to include western references in his writing, including a character named Gucci, which raised some flags at the Italian house. But creative director Frida Giannini took the thing in stride and invited Araki to display his works in the Tokyo flagship store for the brand’s anniversary.
This year, Araki and Gucci are taking the collection a step further, dressing up Gucci stores worldwide with designs by Araki of the Cruise 2013 collection. The image bellow is one you will be able to see over there. It’s a pretty ballsy move, and I salute it.